Account

New to ADSS? Open an
account now to get started.

OR

Already have an account?

Add funds to your ADSS account

Account

New to ADSS? Open an
account now to get started.

Add funds to your ADSS account

Trends & Analysis
News

Oil spikes over 1% as Israel intensifies attacks

News

Gold surges amid US-Iran deal prospects

News

Dow hits record closing high on US-Iran peace deal hopes

News

Nvidia’s stock dips despite Q1 beat, strong forecast

News

CAD falls versus USD following inflation data

News

Gold rises as Trump postpones Iran attack

Trends & Analysis
News

Oil spikes over 1% as Israel intensifies attacks

News

Gold surges amid US-Iran deal prospects

News

Dow hits record closing high on US-Iran peace deal hopes

News

Nvidia’s stock dips despite Q1 beat, strong forecast

News

CAD falls versus USD following inflation data

News

Gold rises as Trump postpones Iran attack

Breadcrumb navigation close

Asset Watch

Does Apple look tasty after the recent pullback?

Thursday, August 10, 2023

After Apple’s third-quarter earnings/guidance disappointed investors, it’s been an energetic sell-off ever since. And with the iPhone maker ending the Aug. 8 session down by more than 9% from its July high, Rosenblatt Securities analyst Barton Crockett is neutral on the stock in the months ahead. He wrote on Aug. 4:
“A slowdown in the U.S. seems likely to last until a material new product category takes hold. And that is uncertain both in timing and success, leaving little reason to favour shares now trading near peak absolute and relative multiples.”
However, with negativity often breeding opportunity, has the Big Tech behemoth already found support?

On Aug. 7-8, Apple bounced near its 100-day moving average, and the key level acted as support following the breakout in January and the pullback in March. The 100-day MA was also a major resistance level near the end of 2022, so it could have the opposite effect now that it’s working in the bulls’ favour.

Apple’s daily RSI did sink below 30 on Aug. 7, so the metric stands near the low set when Apple formed a lasting bottom in January. While S&P 500 seasonality is typically choppy in August – and Apple is the index’s largest constituent – if it can hold the 100-day MA, the risk-reward seems attractive for new entrants that missed the initial upswing.

Will Apple make a quick comeback, or is more pain in store before its bull market resumes?


© ADSS 2026


Investing in CFDs involves a high degree of risk that you will lose your money due to the use of leverage, particularly in fast moving markets, where a relatively small movement in the price can lead to a proportionately larger movement in the value of your investment. This can result in loses that exceed the funds in your account. You should consider whether you understand how CFDs work and you should seek independent advice if necessary.

ADS Securities L.L.C – S.P.C (“ADSS”), a limited liability company – sole proprietorship company incorporated under United Arab Emirates law. Registered under Commercial License No.1190047. ADS Securities L.L.C S.P.C is regulated and authorised in the UAE by the Capital Market Authority (CMA) under Category 1 License No.305027 (Trading Broker, Trading and Clearing Broker, Trading Broker in the International Markets, Trading Broker of OTC Derivatives and Currencies in the Spot Market, Financial Products Dealer) and Category 5 License No.20200000217 (Introduction). Registered Office: 8th Floor, CI Tower, Corniche Road, P.O. Box 93894, Abu Dhabi, United Arab Emirates.

The information presented is not directed at residents of any particular country outside the United Arab Emirates and is not intended for distribution to, or use by, any person in any country where the distribution or use is contrary to local law or regulation.

ADSS is an execution only service provider and does not provide advice. ADSS may publish general market commentary from time to time. Where it does, the material published does not constitute advice, or a solicitation, or a recommendation to a transaction in any financial instrument. ADSS accepts no responsibility for any use of the content presented and any consequences of that use. No representation or warranty is given as to the completeness of this information. Anyone acting on the information provided does so at their own risk.